Ahhh Freelance life. You get to work the hours that fit your schedule, choose which projects suit your fancy, and most importantly you work for yourself! A beautifully free lifestyle indeed. Gain a few steady clients and your income can become predictable, scalable and more lucrative than you might think.
According to a study by MBO partners, more than 50% of full-time freelancer workers say they feel more financially secure in their current roles than in traditional 9-5 jobs. The same report shared some uplifting news for aspiring freelancers – there are more than 15 million full-time independent works, with 1 in 5 earning more than a $100,000 annual salary!
Let’s share a few tips on using the freelance platform Upwork, to get your freelance career rockin’ n’ rollin’!
Define your Expertise:
Do you have a knack for design? Organizing data in spreadsheets? What makes you tick? The key to successful freelance work is doing work you love. Once you’ve identified your expertise, Upwork allows you to showcase your talents in the “Skills” section of your profile page. Make sure to use a wide variety of keywords to help your profile show up in search results.
Establish an Hourly Rate:
If you’re just starting out, it’s alright to price yourself a little lower in order to get a few gigs under your belt. Once you have a few projects in the books, make sure to add them to your portfolio.
If you’re having trouble scoring a job without a portfolio, don’t be afraid to work for free for a bit. Prove your worth, develop your skills and gain experience. It’ll pay off!
A Good Portfolio is Crucial:
Showcase your past work! If you have a portfolio website page, make sure it’s linked to your profile page. The proof is in the pudding and potential clients want to see your own personal style whether it be writing samples, design samples, marketing strategies, etc.
Ask your clients for a stellar review
You know how you scroll straight to the amazon reviews when thinking about buying a product on Amazon? The same thing goes for employers choosing a freelancer. They want to make sure you’re a reliable, professional freelancer that delivers quality work and follows deadlines.
There you have it. The freelance life is a wonderfully liberating journey, but it’s not for everyone. It takes guts and an inner self-confidence (especially since a lot of your job proposals will be denied or ignored.) That’s just part of the game – especially with the high competition in the growing freelance industry.
If you’ve made it this far into the post, it’s safe to say you have that entrepreneurial and creative drive to succeed in the freelancing world. Upwork is a fantastic resource that freelancers, especially beginners, should take advantage of! Happy freelancing!